Sector
Food
Client
Naivas
Shaping Kenya's Retail Future
Leading the Future of Retail in Kenya
As Kenya's largest supermarket chain, Naivas set out to strengthen its market leadership with a new generation of supermarkets. Together, we developed a retail concept that blends contemporary shopping principles with the richness of African culture, creating vibrant stores that celebrate local flavours, craftsmanship, and community.
Designed for Local Relevance
Alongside the supermarket concept, we created a dedicated Food Market inspired by the energy of traditional food markets and adapted it to the Kenyan context. Local materials, regional craftsmanship, and authentic food experiences are woven throughout the design. From produce displays built with wood sourced from the local timber industry to carefully curated fresh departments, every detail reflects the local culture while delivering a modern retail experience.
A Long Term Rollout Partnership
Our collaboration with Naivas goes far beyond creating a single flagship store. We work closely with their team to design and develop every new location, ensuring that each store responds to its size, customer profile, and local environment while remaining true to the overall brand concept. From supermarkets of 2,500 to 6,000 square metres to dedicated Food Markets, every project is tailored, refined, and delivered as part of a consistent rollout strategy that supports Naivas' continued growth across Kenya.
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